I’ve been working with the web and SEO for 25+ years.
And my experience with WordPress pre-dates it even being called WordPress!
Over the years I’ve consistently seen that the #1 best way to attract and retain clients to your business is through SEO (search engine optimisation). And now, AI optimisation, to get your site picked up in AI results.
With my wealth of experience I can approach it just as it should be done; in line with industry best practice, using Google’s latest guidance and recommendations, and most of all strategic.
I offer two main SEO services, a one-off complete SEO overhaul for WordPress, and also ongoing SEO WordPress campaigns.
I also have packages for WordPress support, hosting, backups and more. SEO is included in some of them – these packages are the most cost-effective way to get the most of me and my expert help for your business.
Grow your business with me.
Peter Mahoney
WordPress SEO & AI Search (GEO) Expert
Why is SEO the best digital marketing you can do?
SEO is one of the most effective forms of digital marketing because it builds long-term visibility, credibility, and trust with your audience. Unlike paid ads, which stop the moment you stop spending, SEO helps your website rank organically in search results, attracting consistent, high-quality traffic. It aligns with how people actively search for information, products, or services, making it cost-effective and sustainable while delivering measurable results over time.
What is the best approach to SEO?
The best approach to SEO is a balanced, long-term strategy that combines technical optimisation, high-quality content, and authority-building. This means ensuring your website is fast, secure, and user-friendly, while also publishing valuable content that answers search intent. When these elements work together, SEO not only boosts rankings but also builds credibility, drives targeted traffic, and supports your overall digital growth.
What is a Google friendly approach to SEO?
A Google-friendly approach to SEO follows best practices that prioritise users first. This means creating helpful, original content, optimising site speed and mobile usability, and making sure your site is easy to navigate. It also involves following Google’s Search Essentials guidelines—avoiding manipulative tactics like keyword stuffing or spammy backlinks. By focusing on relevance, expertise, and trustworthiness, your website becomes more visible to the right audience while staying compliant with Google’s evolving algorithms.