Improve your Google ranking with Peter Mahoney, 20+ years SEO & Wordpress experience
Here’s a blog post idea I think I’ll follow through with for my personal brand blog…SEO is about reinforcing. Reinforcing your messages, your values, who you are and what you do.
Each page, every blog post, should help strengthen those key messages.
In fact, I believe I’ll blog that right this second. 🙂
Top tip for personal brand sites (if they’re based around freelancing or finding work), stick the contents of your CV up as plain text. It’s SEO gold.
http://petermahoney.net/cv/
One of the people I made a personal brand for last year was Julie Smith, who runs meditation courses. She just had me overhaul the structure of her site.
So the design hasn’t changed (and had very little to do with me, sure I made it but the job was outsourced to me by a template-company) but the site map, information architecture etc. has been redone in key places.
Home page – Welcome to Julie Smith – Success through Stillness
“Sure, I’ll download that directory for you and take a look”.
7,000 tiny .html files later. FTP doesn’t do individual files well!
And now, to action!
I start each day by spending an hour pimping out my online presence (among replying to emails, and getting ready for the day). It’s totally worth it, but also not nearly enough!
Honestly, there’s so much I could be doing. I love it.
This is the conversation that flowed on Twitter following a previous post. Early feedback and close client interaction really is critical—you don’t your web person to go off on a tangent!
Blog post! How I work #2 http://t.co/80ONRwmbuA
— Purple Web Marketing (@purpleweb) March 22, 2013
@petermahoney that’ll make an excellent way to visualise what i’m doing for a site too… Clients should see the process 🙂
— Sophia Exintaris 🍉 she/her (@eurydice13) March 22, 2013
That's why I took the pics! Client's love to see tangible work during the pre-"something to show you online" stage. @eurydice13
— Purple Web Marketing (@purpleweb) March 22, 2013
@petermahoney i agree!! I’ve got to get past the “but it’s not perfect” syndrome and start showing sketches. Slows me down!!!
— Sophia Exintaris 🍉 she/her (@eurydice13) March 22, 2013
I found I *had* to get over that, otherwise I risked creating a finished product the client didn't love. And starting again. @eurydice13
— Purple Web Marketing (@purpleweb) March 22, 2013
@petermahoney yep. Early feedback is critical. Been guilty of forgetting that myself. Eeep!!
— Sophia Exintaris 🍉 she/her (@eurydice13) March 22, 2013
Prices are quoted exclusive of VAT unless expressly stated.